• http://www.mustknowinvesting.com/ Patrick Riddle

    Cool Doug … thanks for sharing!

    That reminds me of Seth Godin's book Purple Cow. You gotta be unique to stand out from the massess.

    ~ Patrick Riddle

  • Mike Compeau

    Sorry. I don't get it. What's the business? What's the reason that a dogtag is 'super' for this business?
    Sounds old and tired to me. Yawn.

  • arcimedia

    The dog tag is for an art gallery and apparently it worked very well for them because every one that got one is “raving” about it to their friends. The art gallery expects a very high turnout for the grand opening of their new location. The reason it is 'super' for this business is it got results and that is what great marketing is all about.

  • http://www.nuovamarketing.com/ Diane Longoria

    It's a unique idea. Little things that make people go 'huh' always seem to have a great immediate impact, but you need to continue to keep it fresh with new ideas for each event. Maybe themed along the same lines.

  • http://www.facebook.com/DougGreathouse Doug Greathouse

    I agree freshness is key,

  • http://twitter.com/salebusiness Sale-Business.co.uk

    Nice one Doug..

  • mccambridge

    Whoa, dude. Intense! :)

  • http://www.chucktowndeals.com/ Sean McCambridge

    Whoa, dude! Intense! :)

  • http://www.chucktowndeals.com/ Sean McCambridge

    Whoa, dude! Intense! :)

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