Search Engine Optimization (SEO) can be defined as the practice of improving a website's structure, link profile, content and marketing with the goal of attracting more and better quality traffic from search engines. To me, Search Engine Optimization encompasses a large piece of what is known as Internet Marketing & Promotions. Simply put, Internet Marketing brings more people to a website which places them directly in front of a great marketing message...Your Website. It’s no secret that more and more companies like Proctor & Gamble and other Fortune 500 companies are shifting their advertising and marketing dollars away from traditional marketing outlets over to online... Read more »
Internet Marketing and Search Engine Optimization cover a broad range of online promotion tactics. Some of these methods include organic search engine optimization, paid (Google Adwords) advertising, paid banner placement on various websites, email marketing, social media marketing, website analytics, website flow and website structure to name a few. Hiring an SEO specialist who is keen and up to date on all the latest Internet Marketing information and ORGANIC placement algorithms can prove to be an invaluable investment. Hiring a professional who can achieve organic (non paid) search engine placement will continuously bring your website traffic without costing you money for every link click. Paid search engine... Read more »
This is a series that will be at least 3 parts covering Internet Marketing, SEO and Your business. To kick off the series we are going to look at the straight facts of the Internet and help to show you the potential that is waiting for your business. We are going to be looking at Internet Usage, Search Engine Usage, Internet Advertising and Social Media Marketing.
▪ According to Nielsen, there are 1,200,000,000 billion people with access to the Internet conducting 66 billion searches a month. Moreover, 76% of all searches happen outside of North America.
▪ 72% of the United States population is “online”,... Read more »