Services

SuperHero Marketing offers a wide variety of services. We have a lot of passion for what we do but our true passion is in helping small businesses succeed across a wide variety of industries. Although, we do provide “ala cart” Web Design and Internet Marketing services, we feel it is in the best interest of our clients to go through our phases process. Your business’s needs may fall somewhere in the middle of one of these phases. For example your company may already have a good brand image, but not have an optimized website. We meet you where ever your needs fall and then help your business grow from that point. We are not a one and done web firm, we take pride in establishing strong relationships with our clients and continually improving their online businesses.

Below you will find a list of our online business building phases and their various segments. This is by no means an all inclusive list, just something to give you a good idea about how the process works. We customize our online business building plans based on your company’s needs. Therefore, we may suggest marketing strategies that are not listed here and some of the things listed may not “fit” with your business.

Online Business Building Phases

Phase ONE – The Foundation

Branding

  • Establishing an Identity
  • Logo Design
  • Cohesive Media Development

Website

  • Opt-in and auto responder setup
  • Analytics
  • Search Engine Optimized ( On Page)
  • Blog setup
  • E-commerce
  • site map
  • contact info prominent
  • hosting & email setup

Social Media Setup

  • Facebook Page
  • Youtube Page Branded
  • Twitter Page Branded
  • Linked In Account Setup
  • Review Sites ( Yelp, Urban Spoon, Zaggat, etc..)

Local/Mobile Marketing

  • Foursquare Deal
  • Facebook Places
  • Google Pages
  • QR codes
  • SMS (Text ADS)
  • Click to Call
  • Mobile Video
  • Coupons

Video

  • Adding an engaging video to the site – ( Your Web Commercial )

Search Engine Submission

Phase TWO – Growth

Customized Marketing Plan ( May include some or all of the following )

Email Marketing

  • Campaign
  • List Management

Social Media Marketing

Facebook Campaign

  • Custom Landing Page
  • Opt in & Offer
  • E-commerce sales (if applicable)
  • Facebook Ads

Building of Twitter Account

  • Connecting with target market and influencers in your field
  • Strategy Development

Linked In

  • Profile Setup assistance
  • Connecting with target market and influencers in your field

Video Marketing

  • Submission of videos to all major video sites and social media sites
  • Strategy Development
  • Video landing Pages

Search Engine Optimization

  • Link Building
  • Review of your site content or structure
  • Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript
  • Content development
  • Management of online business development campaigns
  • Keyword research
  • SEO training
  • Local Based SEO

Search Engine Marketing

  • Google Adwords Campaigns & Management

Blog Marketing

  • Blog Article Research & Writing
  • Blog Article Submission to Social Networks & Directories

Phase THREE – Expansion

Strategy & Review

  • Monthly Review of SEO, Current Analytics, and Marketing Campaigns
  • Goal Setting
  • Goal Review
  • Monthly Marketing Assessments

Partnerships, Joint Ventures, and Affiliate programs

  • Set up of affiliate program
  • Establishing Joint Venture Opportunities
  • Establishing mutually beneficial online partnerships with businesses in related field
  • Guest Blogging on High Traffic Blogs in your Niche or Industry

Continuous Website Optimization

  • Split testing (everything from layout, content, and offers)
  • Re-engineering of website based on results of split tests
  • Online Press Releases
  • Press Release Copy and submission to major online press release sites